Jenna Guarrera
With a background in advertising, design, and bilingual communication, I bring brands to life through intentional storytelling and clean, compelling visuals. My passion for sustainability and beauty drives me to create work that not only looks good but also inspires meaningful connection and conscious action.
Experience
Professional Highlights
Social Media Assistant
Penn State Campus Recreation
Created and edited digital content to promote campus recreation programs, student well-being, and community engagement.
Marketing Intern
DK Law Group
Produced branded materials, presentations, and marketing collateral to elevate the firm’s professional image and client communication.
Content and Collaborations Chair
Volé Dance Company
Designed social media content and led collaborations to strengthen Volé’s brand presence through cohesive visuals and authentic storytelling.
Teaching Assistant
Biological Sciences 3
Guided discussions and developed lesson materials to deepen student understanding of environmental issues and the climate crisis.
Education
Academic Background
Bachelor of Arts in Advertising and French - The Pennsylvania State University
Minor in Psychology
Coursework emphasizing sustainability, audience insight, and cross-cultural storytelling
Inside LVMH Creation & Branding, Retail & Customer Experience Certificate
Portfolio
Creative Expertise
Graphic Design
Social Media & Branding
Created social media graphics, posters, and digital assets for Volé Dance Company and DK Law Group, aligning visuals with brand tone and audience engagement.
Video Editing
Adobe Premiere Pro
Produced and edited short-form videos for Penn State Campus Recreation’s digital channels, enhancing reach and engagement through visual storytelling.
Merch & Print Design
Apparel & Collateral
Designed merchandise, brochures, and print materials for DK Law Group and Volé Dance Company, integrating clean visuals with brand identity.
Presentation Design
Client-Facing Materials
Developed PowerPoints, folders, and pitch decks for DK Law Group and class campaigns, emphasizing clarity and professional aesthetics.
Campaign Strategy
Advertising & Messaging
Built strategic campaigns in COMM 420 and 422, including a full integrated marketing plan for SKIMS Menswear.
